ABOUT
MINIMUM AUTUMN WINTER 2024
Minimum originates from a classic scandinavian
aesthetic with focus on sophisticated and
understated details.
we believe in the simplicity of good style.
We believe in refining and elevating classics into a contempary context
We re-imagine essentials while embracing nordic tradition, quality and craftsmanship
THE DESIGN
RE-IMAGINED CLASSICS
Iconic garments are reinvented into a contemporary wardrobe. Embracing the past while pushing boundaries to create something entirely new.
From updated silhouettes and fabrics to unexpected combinations and fabrications
RE-PROPORTIONED DETAILS AND SILHOUETTES
Stripping each garment from unnecessary clutter embracing the simplicity and essential of each garment.
from bold reproportioned pockets or overdimensioned buttons to cropped silhouettes and baggy fits.
Contrast is key
CRAFTSMANSHIP
We put time and effort into securing the right fits and work only with the right partners to achieve the best products available
FABRIC FIRST
We´ve embraced a fabric first mentality, meaning everything
starts with the right fabric. Wether structered, drapped, sleek or textured, we aim to juxtapose and combine different elements to achieve renewed interest
GALLERY
Minimum reimagined
Minimum introduces a range of reinvented classics that breathe new life
into timeless wardrobe staples. From impeccably tailored coats with modern silhouettes to transeasonal layers, each piece reflects our commitment to innovation while honoring traditional craftsmanship.
